Earn a Platinum Seal
Give potential donors the full picture and show them your impact.
Get a Platinum Seal
1
Share your organization’s goals, strategies, and metrics.
Use information in your annual report, board briefings, or prior grant applications to quickly share your organization’s goals and strategies.
Potential donors rely on this self-reported information to ensure your organization is a good fit for their funding priorities.
Give potential donors the full picture and show them your impact to fast-track your funding.
Now is your time to shine—show funders how you’re impacting your community. Although your metrics may differ, some frequently shared examples are:
- Number of donors or volunteers
- Total dollar amount of scholarships awarded
- Area of land covered in annual clean-up days
- Number of animals rehomed
Pro tip: You can lift this language from the mission-related metrics you provide to your board. At least one recent impact metric is required to earn a Platinum Seal.
2
Provide your board’s demographic information.
Ask your board a few simple demographic questions to help funders understand how you’re representative of the communities you serve.
Provide demographic information for your board members to earn a Platinum Seal of Transparency.
Need help collecting this information? Check out our survey guide for tips and resources on collecting demographic data from your board.
3
Click Publish
Hit Publish to make your edits live and achieve Platinum status.
Show off your accomplishment by sharing your Platinum Seal status in your organization’s emails and newsletters. Use this sample copy as a guide:
Our organization earned a 2025 Platinum Seal of Transparency! Now, everyone can see our goals, impact metrics, and achievements. Check out our updated #NonprofitProfile on Candid: [insert sharable link to your nonprofit profile].
