Tracy Waksler
Senior Director of Products

Tracy leads the strategic direction of Candid’s consumer products roadmap to deliver outstanding user value and meet the evolving needs of the social sector.  In this role she leads product management, product marketing, sales, and customer success for Candid’s portfolio of customer facing products. She cares deeply about developing and enhancing a product portfolio that provides users with robust, yet simple solutions to provide them with actionable information to do good.

Tracy has over 20 years of experience in product management and sales.  She has held product roles at various technology companies, including Yodle (now, Rovi (now and Muze where she has focused on products and services for small businesses, e-commerce clients, and Fortune 500 digital media and retail companies.  Prior to that, she led various sales and marketing teams at Rounder Records where she managed the transition to a digital economy, launching the label’s digital sales channels including Amazon and Apple. 

Tracy holds a B.A. in Economics from Smith College and has been a guest lecturer at Rutgers University for undergraduate product management.